Reiss sits on the Board of Directors of Mount Sinai Hospital Foundation. ( November 2021) ( Learn how and when to remove this template message)
Please improve this section by adding secondary or tertiary sources. This section relies too much on references to primary sources. This program allows sewers to continue in their traditional ways of sewing for their community with materials and fabrics they typically would not have access to or could not afford. To date, the Resource Centres Program has served many remote and northern communities including Pond Inlet, Cape Dorset, Kuujjuaq, Rankin Inlet, Pangnirtung and Iqaluit.
When did david reiss join canada goose free#
The Resource Centre Program gives traditional Inuit sewers access to high-quality fabrics, buttons, zippers and other materials free of charge for them to use in making traditional outerwear and other clothing for their families and other community members. Reiss and his team established the Canada Goose Resource Centre Program along with partners First Air and the North West Company in 2009. Canada Goose donates $50 of each sale of a PBI jacket, which provides critical funding for polar bears, environmental research and advocacy. Ĭanada Goose created a PBI collection that includes parkas, lightweight down jackets and accessories for adults and kids. PBI is a non-profit organization committed to polar bear conservation, climate change, research and securing a future for polar bears across the arctic. Reiss, a current Polar Bears International (PBI) board member, has worked with the organization for over a decade, served as chairman of the board from 2008 – 2017, and donated $1 million towards the construction of PBI’s new Churchill facility in February 2018. He believes that an authentic "Made in Canada" product could be sustainable if the company adhered to a best-quality philosophy and a strict distribution model that always ensured greater demand than supply. Under Reiss’s leadership, Canada Goose has become known as a "Made in Canada" champion. Around that time, when a number of others in the North American apparel industry moved their manufacturing to Asia to increase profit margins, the result was a significant loss to the Canadian apparel-manufacturing infrastructure. To continue manufacturing product in Canada, Reiss had to invest his own capital into the Canada Goose factory, while establishing sewing schools Winnipeg, Toronto, and Montreal. Reiss changed the company with two key decisions - to produce only under the name Canada Goose and to remain "Made in Canada". In 2001, at the age of 27, Reiss became president and CEO of Canada Goose. Reiss came to recognize that European customers associated the product with idealized images of Canadian wilderness, which would eventually encourage him to change the company's name from Snow Goose to Canada Goose. Reiss spent his time learning the business by working in every area of the company’s factory and travelling with the company's sales managers on visits to apparel buyers in Europe. However, after attending a tradeshow in Germany where he tested out the Canada Goose brand (in Europe, products were branded as Canada Goose because Snow Goose was already a registered name), his passion for the business was ignited by the realization that Canada Goose was a real brand with real meaning to consumers. He dreamed of being a writer, and had no intention of staying in the business. Īfter earning his Bachelor of Arts in English Literature and philosophy from University of Toronto in 1996, Reiss decided to join the family business (then known as Snow Goose) for a few months to make some money to travel. His father served as its CEO from 1982 to 2000. His father came into the business after marrying Samuel's daughter in the 1970s, rebranded the company as "Snow Goose", and, after developing a unique down filling machine, refocused the business on the supply of down coats to Ontario police officers and municipal employees. His maternal grandfather was Samuel Tick (originally Szmuel Tyk), a Polish Jewish immigrant who worked as a fabric cutter for other brands before founding Metro Sportswear Limited (the precursor to Canada Goose) in 1957.
Reiss is the son of Malca (née Tick) and David Reiss.
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